The NovaVapes Promise

NovaVapes – established in 2015. We are a proud, inclusive and diverse small business based in Hartlepool, UK.

NovaVapes specialises in e-liquid manufacturing, producing nicotine salts, nicotine shots and shortfills. We also offer 50VG/50PG shortfills. Quality UK e-liquid manufactured in a small town with industry in it’s heart.

Since 2015, we have seen the rise and fall of UK vape brands, ugly industry practices, the exponential growth and some down right dangerous products. NovaVapes believes that vaping should be accessible to everyone and we look to nurture our ethos of quality, craft and responsibility into everything we do.

When you buy e-liquid online, searching for the best vape juice in the UK, you should know what you are buying is safe and made with the honest and best intentions that your hard earned money deserves. Our heart and soul is in making your vaping lifestyle the best it can be, a vaping brand you can trust. Every vape shop promises the best quality vape juice in the UK – NovaVapes defines it.

So here is our promise to you, the customer. When you buy budget e-liquid online, NovaVapes guarantees our products stand up to the overbranded, oversweetened, coil killing ‘premium’.


When we manufacture our products, you can rely on:

  • Completely unique, bespoke and different.
  • Coil-friendly.
  • Never use colourings or use additional sweeteners.
  • Manufactured under our direct control using British made machinery and equipment.
  • Using Pharmaceutical grade bases, with British Pharmacopeia (99.5% pure) as a minimum.
  • Ensure all flavourings used pass our rigorous Quality Control and are safe for inhalation.
  • Made under strict Quality Control conditions following established QC procedures and analysis for improvement. 
  • All suppliers to NovaVapes do not engage in price fixing or anti-competitive behaviours, are transparent and are of a good industry reputation.
  • No middlemen. Just low price e-liquid straight from our labs. 


That’s just our products, we strive to deliver even more. NovaVapes will always act to: 

  • Support local enterprise and initiatives.
  • Be inclusive, caring and diverse.
  • Be transparent, open and honest. 
  • Support smoking cessation and hold an anti-tobacco stance. 
  • Keep people informed on the industry, including bad practices.
  • Inform customers of potential problems.
  • Keep customers informed of expected delivery times.
  • Customers can always speak to a person, no robots here.
  • Customer service to always be friendly, caring and responsive.
  • If we make a mistake, we solve it.


We are here to prove that it can be done right, that when you buy high quality e-liquid flavours, cheap e-liquid shortfills and cheap nicotine salts, you are buying with confidence that it is made with the upmost care. Or as we like to put it, Why Pay More For Premium?

NovaVapes will stick to this promise, and its here for you, the customer, to hold NovaVapes to account. If you ever feel like we are not delivering, let us know and we will always do our best to fix it. 

As always, our customers are at the heart of what we do and why we do it. We want to support your quitting smoking journey, and we certainly couldn’t be here without you!


– The NovaVapes Team